Sentryworld Golf Club

Long before Whistling Straits, Blackwolf Run Golf Course and Erin Hills Golf Course, SentryWorld was the first “destination” golf course built in Wisconsin, a track that was both highly ranked and highly regarded nationally.
 

An iconic Robert Trent Jones Jr. designed course with a rich history, SentryWorld blazed the trail as Wisconsin’s first destination golf course. Owned and operated by Sentry Insurance and created through the vision of its then CEO John Joanis, the inaugural round was played on June 13, 1982 and the course quickly became famous for its world-class caliber and stunning signature “Flower Hole.”
 

In 2013, Robert Trent Jones, Jr. returned to SentryWorld, and in collaboration with course architects Bruce Charlton and Jay Blasi, oversaw a major renovation to the 200-acre course, with upgrades, improvements and changes to everything from its layout, greens, grasses and bunkers to its irrigation system, water features and even the onsite sports complex, now called the Fieldhouse. Sentry Insurance is proud to have renewed its commitment to the community by investing in this renovation and making SentryWorld Wisconsin’s premier parkland golf course.

Jones and associate architects Jay Blasi and Bruce Charlton not only modernized the course with additional length (stretching it from 6,900 yards to 7,200), new “Better Billy” bunkers and more user-friendly contoured greens, they altered nearly every hole and in certain cases, redesigned those that used to receive the most complaints. When you ask about feedback, it has been a wow factor,” said General Manager Mike James.”The condition is exceptional. The golfers appreciate the changes in the layout. They still get enough of the old design, but there’s enough new in the mix, that it’s a new experience.”